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Use color to attract attention, organize, and emphasize - but don't overdo it.
Use a light color background and dark color letters for contrast.
Avoid dark backgrounds with light letters - very tiring to read.
Stick to a theme of 2 or 3 colors - much more will overload and confuse viewers.
If you use multiple colors, use them in a consistent pattern - otherwise
viewers will spend their time wondering what the pattern is rather than
reading your poster.
Overly bright colors will attract attention - and then wear out readers' eyes.
Consider people who have problems differentiating colors, especially when
designing graphics -
one of the most common is an inability to tell green from red.
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Consider people who have problems differentiating colors, especially when
designing graphics -
one of the most common is an inability to tell green from red.
(Photos from Vischeck,
an informational site about color deficiencies.
Used with permission.)
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Strawberries as they appear to a person with full-color vision.
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Strawberries as they appear to a person who cannot tell red from green.
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NOTE: need a simple list of safe color combinations to use, or combinations to avoid.
Additional information about color deficiency ...
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