Rich, S.R., Harrolle, M., Xu, S., & Kelley, K. (2012, February). Communicating the positive impacts of camps: Marketing implications. American Camp Association (ACA) Conference, Atlanta, GA. Refereed poster presentation.
Harrolle, M., Rich, S.R., Kelley, K. & Xu, S. (2012 February). Economic impact of camps: Case study of Western North Carolina. American Camp Association (ACA) Conference, Atlanta, GA.
Kelley, K., Harrolle, M., Rich, S. R., & Xu, S. (2012 February). Parent perception of the benefits of camps. American Camp Association (ACA) Conference, Atlanta, GA.
2012 New Jersey Agritourism Conference - Newark, New Jersey. January 23-27, 2012. Samantha Rozier Rich (NCSU Tourism Extension Specialist) and Sue Colucci (NCSU Extension Agriculture Agent) were invited by Extension colleagues at Rutgers University to participate in three agritourism workshops held across the state of New Jersey. The workshops were sponsored by a USDA Specialty Crop Block Grant and were designed to share agritourism-related information and resources with New Jersey farmers and landowners. For additional information about the workshops and topics discussed, view the schedule. Additionally, the New Jersey Agriculture Experiment Station (NJAES) agritourism team developed a website which provides additional agritourism-related resources, webinar videos, and information for farmers, educators, planners, and visitors.
Rich, S. R. & Colucci, S. (2012) Using technology to expand your customer base. 2012 New Jersey Agritourism Conference – 3 workshops – 211 participants. Pittstown, Westampton, & Clayton, NJ.
Rich, S. R., & Colucci, S. (2012, January). Social media for agritourism. North Carolina Agritourism Networking Association (NCANA) Winter Mini-Conference. Greenville, NC.
2011 Presentations and Travel
S. Rich was a guest Lecturer for PRT 491: Sustainable Tourism, "What is Tourism?" - NCSU. (November, 2011)
Smith,
W., Rich, S. R., Canberg, A., & Tomas, S. (2011).Measuring the economic, social, and
environmental impacts of special events: A mixed methods approach.Travel and Tourism Research Association
(TTRA) Conference, London, Ontario.
Tomas, S .R., & Rich, S. R. (2011, June). Service and hospitality aspects. Hunting-Related Business Opportunities Workshop. Murfreesboro, NC.
College of Natural Resources Scholarship Day at the NC Arboretum (2011, May).
Harrolle, M. G., & Rich, S. R.(2011, May). Economic impact of Western North Carolina summer camps. North Carolina Youth Camp Association Spring Meeting. Sapphire, NC.
2011 NC Agritourism Networking Association’s (NCANA) Spring Workshop – Vineyards at Southpoint in Chatham County. April, 2011. Durham, NC.
Rich, S. R., Komar, S., Tomas, S., Schillings, B., Carleo, J., & Colucci, S. (2011, March). Webinars as a Tool for Collaboration and Education. National Association of Community Development Extension Professionals (NACDEP) Conference, Charleston, SC.
Rich, S. R., Tomas, S. R., Barbieri, C., Standish, K., & Ainley, S. (2011, March). A summary of agritourism research in the United States. National Extension Tourism (NET) Conference, Charleston, SC.
Barbieri, C., & Rich, S. R. (2011, March). Agritourism label and meaning: Are Extension faculty and farmers speaking the same language? National Extension Tourism (NET) Conference, Charleston, SC.
Komar, S., Rich, S. R., Schillings, B., Tomas, S., Carleo, J., & Colucci, S. (2011, March). Social media: The new ‘word of mouth’ advertising. National Extension Tourism (NET) Conference, Charleston, SC. One hour panel presentation/workshop
Rich, S. R., Komar, S., Tomas, S., Schillings, B., Carleo, J., & Colucci, S. (2011, March). Creative strategies for Extension programming: Agritourism and webinars. National Extension Tourism (NET) Conference, Charleston, SC.
Tomas, S.R., Rich, S.R., Canberg, A.S., & Smith, W.W. (2011, March). The effects of the recession on North Carolina and South Carolina festivals and events. National Extension Tourism (NET) Conference, Charleston, SC.
North Carolina Agritourism Networking Association (NCANA) Conference. February 17-18, 2011 – Carthage, NC.
Women’s Tourism Research Retreat. February 17-21, 2011 – Zion Ponderosa, UT. Dr. Rich was invited to join other tourism researchers for a research retreat to examine current tourism research with the overall goal of writing an edited book/research articles.
Tomas, S. R., & Rich, S.R. (2011). Working With Tourism Extension. New Extension Faculty Orientation Training. February 8, 2011. Raleigh, NC.
Tomas, S.R., & Rich, S. R. (2011). Evaluating the impact of your festival or event. North Carolina Community and Rural Development (CRD) State Wide Conference. February 3, 2011 – Southern Pines, NC.
2011 Atlantic Coast Agricultural Convention and Trade Show. January 12, 2011 - Atlantic City, NJ.
Rich, S.R., & Colucci, S. (2011). Using Using web-based technologies to
promote your agritourism farm.
Rich, S. R., & Colucci, S. (2011). Web-based technologies and your agritourism farm. Business Side of Agritourism Workshop. January 27, 2011 – Maggie Valley, NC.
Smith, W. W., Tomas, S. R., Rich, S. R., & Canberg, A. S. (2011). 2011 NC and SC festivals and events planner survey. NC Association of Festivals & Events and SC Festival & Event Association Joint Conference. January 22-23, 2011 – Greenville, SC.
2010 Presentations and Travel
Rich, S. R. (2010). Parks and recreation + tourism = opportunities for collaborations. Recreation Resource Services Teleconference Series. December 1, 2010 – Raleigh, NC.
Rich, S. R., & Xu, S. (2010). What is tourism? North Carolina State University; PRT 152 Introduction to Parks, Recreation, and Tourism. (lecture given to two sections). November 18, 2010 – Raleigh, NC.
Tomas, S. R., & Rich, S. R. (2010). Customer service 101. Recreation Resource Services Teleconference Series. November 3, 2010 – Raleigh, NC.
Rich, S. R., & Tomas, S. (2010). Forests, recreation, and tourism: Opportunities to grow a great relationship. Woodland Steward Series – Stewardship, Recreation, & Liability Workshop. September 30, 2010 – Elizabethtown, NC.
Warren County – Buck Springs site visit. September 29, 2010
Dr. Rich was invited by Tyrone Fisher (County Extension Director Warren County and Franklin County) to visit Buck Springs in Warren County and discuss trail renovations, land use, and marketing options.
Tomas, S. R., Rich, S. R., & Pierce, G. (2010). Nature-based tourism. College of Natural Resources Agent Training Workshop. August 31, 2010 – September 2, 2010 – Raleigh, NC.
Tomas, S. R., & Rich, S. R. (2010, August). Tourism Extension. New PRTM Graduate Student Orientation. Raleigh, NC.
Tourism Extensaion worked with individuals from NCSU’s DELTA, Historic Yates Mill County Park, and Lena Gallitano from the NC Birding Trail to capture various videos for use in distance education course and presentations
Rutherford County – Site visits and Rutherford County TDA Board Meeting. May 26-27, 2010 – Rutherford County, NC.
Rich, S. R., Tomas, S., Banks, C., & Standish, K. (2010). Occupancy analysis of Applewood Manor Inn Bed and Breakfast. Report prepared for Applewood Manor Inn owners.
Biltmore Forest School – Woodland Steward Series – Stewardship, Recreation, and Liability Workshop. May 22, 2010 – Troy, NC.
Tomas, S., Davis, E., & Rich, S. R. (2010,
April). Building successful collaboration for tourism development and
promotion: The Robeson County, NC example.
Rich, S. R., Tomas, S., Banks, C., &
Standish, K. (2010). Using reservation data to examine visitor demand
and marketing effectiveness.
Professional Agritourism Symposium. April 22-23, 2010 – Savannah, GA.
Rich, S. R., & Santos, C.
A. (2009, June). Using consumer behavior scales to examine the
persuasiveness of travel narratives. Travel and Tourism Research
Association (TTRA)
Conference, Honolulu, HI.
Rich, S. R., & Santos, C. A. (2009, June).
Influence of gender and age on the processing of travel narratives.
Travel and Tourism Research Association (TTRA) Conference, Honolulu, HI.
National Extension Tourism (NET) Conference, June 14-17, 2009 – Salt Lake City, Utah
Rich, S. R., & Tomas, S. (2009, June).
Marketing the experience: Give your visitors what they really want.
Rich, S. R. (2009, June). Developing
collaborative partnerships and sustainable tourism strategies: An
application of multidestination travel marketing.
Rich, S. R., & Santos, C. (2009, June). The
influence of gender and age on the persuasability of travel articles
and travel brochures.
Tomas, S. R., & Rozier-Rich, S. (2009, June).
Customer service training with a tourism twist: North Carolina
Hospitality.
Tomas, S., & Rozier, S. (2009, June). Customer service training with a tourism twist: North Carolina Hospitality. National Extension Tourism (NET) Conference, Park City, UT.
Tomas, S., & Rozier, S. (2009, April). Marketing to the environmentally-minded traveler. National Association of Community Development Extension Professionals (NACDEP) Conference, San Diego, CA.