Conveying Authenticity Amidst Uncertainty
Brands across the globe are using COVID-19 to experiment with various marketing strategies. Dr. Heather Dretsch, assistant professor of marketing, set out to discover what messages are getting through to the growing consumer population, Gen Z.
Wolfpack Outfitters Debuts Licensed NC State Face Masks
A portion of the proceeds will benefit the Student Emergency Fund.
Virtual Global Film Entertains Families During Pandemic
Streaming services like Netflix, YouTube, and Amazon saw a huge boost in viewership starting in mid-March when most of the local governments in the United States began to institute stay-at-home orders. For Aaron Hipp, associate professor of Community Health and […]
Economic Perspective: The Impact of Fear on the Recovery
As states start to open businesses back up, what other lingering impacts could there be?
Statistics and COVID-19: Forecasting the Spread
Members of the Wolfpack have stepped up in unimaginable ways during the COVID-19 pandemic. Michael DeWitt, a 2019 graduate of the Master of Statistics online program, has been working since the beginning of the outbreak to forecast the spread of the pandemic in a few North Carolina counties for Greensboro-based Cone Health. DeWitt is a … Continue reading Statistics and COVID-19: Forecasting the Spread →
How That Pig Got to the Market — and the Roadblocks Caused by COVID-19
Find out more in the first episode of Farms, Food and You, a CALS podcast series.
Resilient Pack: Keeping North Carolina Fed
Allen Boyette, a senior director in Facilities, leads a group striving to improve the state’s food supply chain.
Talley Student Union Reopens With Help From Campus Enterprises Team
On Monday, May 11, 2020, at 8 o’clock sharp the Talley Student Union Starbucks team opened its doors to welcome members of the campus community,…
NC State Alumni Help Keep Their Community Healthy and People Employed
NC State alumni entrepreneurs are rolling up their sleeves and pivoting their core businesses to find ways to keep our communities healthy and employed.
Joining the Coronavirus Fight
In March, junior Elsa Sanabria was offered a job at the state's Public Health Laboratory. A week later, she went to work testing nasal swabs for the coronavirus.